Neon Lace is a cultural and market intelligence platform for ambitious women and the premium spaces they move through — including airport lounges, private members' clubs, boutique and destination hotels, and urban wellness spaces.

Who is Neon Lace for?

Neon Lace is for ambitious women who move through elevated environments and want to understand, access and build advantage across those spaces.

What does a Neon Lace membership include?

Neon Lace offers two membership tiers. The Afterparty (£45/month or £450/year) provides access to all published intelligence, monthly market reports and member newsletters. The Upper Floor (£1,250/year) includes the full intelligence archive, quarterly briefings and priority access to Studio releases.

What is the Neon Lace Guest Intelligence Brief?

The Guest Intelligence Brief is a commissioned desk-based research product for boutique hotel operators, interpreting their highest-value female guests through the Women in Motion lens. No guest surveys or data requests are required from the hotel.

What environments does Neon Lace cover?

Neon Lace covers four key environments: private members' clubs, airport and travel ecosystems, boutique and destination hotels, and urban wellness infrastructure.

Terms and Conditions

These terms govern your use of neon-lace.co.uk and any products or services purchased through it. By accessing the site or making a purchase, you agree to these terms.

1. About Neon Lace Neon Lace is a sole trader cultural and market intelligence platform operated by Sherelle. Contact: editor@neon-lace.com

2. Membership Neon Lace offers paid membership tiers (The Afterparty and The Upper Floor) providing access to intelligence content, newsletters and member benefits as described on the membership page. Memberships are billed monthly or annually via Stripe. You may cancel at any time from your account settings. No refunds are issued for partial billing periods. Access continues until the end of the paid period.

3. Digital Products Products sold via the Studio (including Calm is Currency) are digital downloads. Due to the nature of digital goods, all sales are final and non-refundable once the product has been accessed or downloaded. If you experience a technical issue preventing access, contact editor@neon-lace.com within 7 days of purchase.

4. B2B Intelligence Briefs Commissioned intelligence briefs are desk-based research products delivered to hospitality businesses. Briefs are non-refundable once work has commenced. Scope, deliverables and timeline are agreed in writing before work begins. All content produced remains the intellectual property of Neon Lace unless otherwise agreed in writing.

5. Intellectual Property All content on neon-lace.co.uk including articles, reports, frameworks, and editorial copy is the original work of Neon Lace and protected by copyright. You may not reproduce, redistribute or repurpose any content without written permission from editor@neon-lace.com.

6. Disclaimers Content on Neon Lace is for informational and editorial purposes only. It does not constitute financial, legal or professional advice. Neon Lace accepts no liability for decisions made based on content published on this site.

7. Governing Law These terms are governed by the laws of England and Wales.

8. Updates These terms may be updated periodically. The current version will always be published at this URL.

Effective Date: April 2026