Neon Lace is a research and imagery studio for the rooms and venues people visit, stay and work in, including hotels, padel clubs, coworking spaces and private members' clubs.

Who is Neon Lace for?

Neon Lace is for venue operators who commission research and imagery, and for individuals who buy Neon Notes, guides and digital products.

What is a Guest Read?

A Guest Read is a commissioned desk-based research brief for hotel, padel club, coworking and members' club operators, interpreting how their guests experience the venue. No guest surveys or data requests are required from the venue.

Which venues does Neon Lace research?

Neon Lace researches hotels, private members' clubs, lounges, padel and wellness venues, coworking spaces and event spaces.

How much does a Guest Read cost?

Guest Read pricing is shown on the Guest Read page at https://www.neon-lace.co.uk/guest-read/. A first brief and an annual retainer are both available.

How long does a Guest Read take?

Delivery time for a Guest Read is stated on the Guest Read page at https://www.neon-lace.co.uk/guest-read/.

What evidence does a Guest Read use?

A Guest Read is drawn from public evidence and is desk-based unless a wider commission is separately scoped. It separates verified findings from Neon Lace interpretation and closes with recommendations in proportion to that evidence. It is not direct customer research, mystery shopping or a list of complaints pulled from reviews.

Neon Notes is a one-to-one written brief for individuals, built around a single situation: entering something new, protecting progress that has stalled, or moving between one chapter and the next. A short written submission starts it. If anything needs sharpening, written follow-up questions arrive by email. The brief covers the intelligence, the recommendations and the reasoning behind them, and delivery time is stated on the Neon Notes page at https://www.neon-lace.co.uk/neon-notes/. Neon Notes is a standalone service.

What does the Neon Lace Studio offer?

The Studio offers guides and digital products for individuals. These include visual guides that unpack how a place or system works, short practical guides made for particular moments, digital downloads for the home and the screen, and free tools. The Studio also holds interactive scenes and visual experiments.

Intelligence on the spaces people move through

Neon Lace is a research and imagery studio where venue operators commission research on how guests experience their spaces and individuals buy Neon Notes, guides and digital products.

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The Studio

Research, imagery and products for the places people use

Every line draws on the same five domains for reading a space.

For Venue Operators

Research built around how people experience a space

Guest Read

A commissioned research brief on how guests, members and visitors experience a venue, for the operators who run it.

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Perspectives

Published market research on the places people visit, stay and work in.

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For Individuals

Neon Notes, guides and digital products

Studio

Guides and digital products, sold through the Studio.

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Neon Notes

A one-to-one environment-reading brief for individuals.

Explore Neon Notes

The Five Domains

Every piece of work is interpreted through five interconnected domains

Spaces

The rooms and venues where people gather.

Movement

How people navigate change.

Signals

The visible and invisible cues that shape decisions.

Access

The systems that determine entry.

Preparation

What happens before a visit, a stay or a first day.

Read About the Approach

Latest Perspectives

Recent research, observations and market intelligence from Neon Lace

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Better decisions begin with better perspective

Questions about Guest Read, Neon Notes or the Studio are welcome.

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